This morning in London Colin Byrne and I hosted a seminar for 100 media, clients and prospects on INLINE Communications. Here’s the deck. You can also download the report and other stuff (and watch a hideous video of me talking mostly nonsensical gibberish) here. INLINE is a very simple concept: that your communications should be consistent across all channels, be it online, offline, experiential… We’ve proved it, via INLINE profiles, and we’ve got a model to help clients deliver against it. Anyway, it’s early days – there will be more dripping through in the coming weeks and months.

INLINE Communications UK Presentation